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There are a few online sports betting brands that are not whispered in the same breath as some of the industry giants yet it seems there are more competitors coming to the fore and trying to get a slice of the proverbial pie, including yesplay.co.za
The team at yesplay have created a more than decent platform and despite competing against some of South Africa’s most well-known operators the site does have something going with regard to offering an all-round sportsbook experience.
The site may not boast a lottery option, not lucky numbers of any sort but it hardly diminishes from the fact that yesplay offers a wide sport bet-market variety, including some of the most popular punting events around the globe.
The site does have a couple of promotions that keep in touching distance of the big bnoys with a 100% welcome first time deposit bonus of a maximum of R1000 as well as a cash boost for multi-bets where punters can win an extra 40% of their original stake.
The last promo is for all users, new and old, who make a deposit using service provider I-pay – providing them an opportunity to be part of a random draw for a prize of R10 000.
Many leading platforms offer between seven and nine promos so the yesplay developers need to expand their marketing skills.
Another negative for the site is the complete lack of a horse racing book, as most heavyweight platforms run successful horse meet race cards.
There is no lottery and no horses but the site does provide almost everything else, including a varied bet-market across the sporting spectrum.
The site is crisp-looking and compact, with a variety of contests on the landing page, including football, tennis and whatever other big sporting contest is on the cards for that day.
The graphics and use of banners is top class, advertising promotions and major sport events across the world, including NBA basketball, cricket, tennis and the obligatory football matches.
The landing page menu directory is a bit sparse-looking with not much action apart from the various sports on offer. Scrolling down to the bottom of the web page a punter will find all the necessary detail regarding terms, conditions, banking, and rules.
The site uses the four major banking institutions in South Africa, namely Absa, FNB, Standard Bank and Nedbank while there is also deposit opportunities through I-pay, Visa and MasterCard.
The site offers live in-play betting, an important cog in the machinations of an ambitious site.
Registration is straight-forward, with a punter able to follow the prompts when clicking on the sign-up link and reading the rules, terms and conditions. There is the South African legislated Fica accreditation, which is mandatory and requires a new player to send a certified copy of an identity document, three months bank statement and proof of address through a utility bill.
The mobi platform is neat-looking and while it does not offer the same look and feel of the web site due to size limitations, it is an easy-to-use medium that will handle the growing mobile phone market.
The overall impression is a site that works well with limitations, and with a lack of lottery action and horse racing the platform will struggle to keep up with the top sellers in the industry.
The lack of generous promotions is also a hurdle, but the platform is professional-looking and is worth a look – if not to join then to compare odds and bet-markets.